Procter & gamble high-end toothpaste on the market
Under the siege of global rivals Colgate and unilever, procter &gamble's crest toothpaste to high-end market, again yesterday, procter & gamble announced in Beijing, its first in mainland China research and development manufacturing and specifically for the Chinese consumers of high-end oral care series crest 'health experts' officially listed. P&g greater China, general manager of oral care product hillary-haters may look forward teng, health experts series is, Chinese experts jointly by procter & gamble research and development center, specifically for the Chinese seven of the most common oral health problems. This series including toothpaste, toothbrushes, mouthwash, etc. , the price from dollars to yuan. In addition, the company launched the crest in China since the largest marketing activities, the national each big supermarket stores such as ten thousand will be distributed to consumers free trial.
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
It is the nature of every woman to love beauty.
The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
Cosmetic packaging is also gradually out of a more diversified style
Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!
Cosmetic packaging is a subdivision field that has grown rapidly in recent yea
Cosmetics are commodities that every woman uses.
Simplified packaging design style is a design direction recognized by young people and modern culture.
Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.
In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?
In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.
This common small open can logo means the shelf life after opening.
Research and Markets released the 2020 Packaging Innovation Trends Report-focusing on the latest trends in packaging innovation and the shift to more sustainable options.
Analysts said: 'Sustainability has become an important factor in today's consumers' purchasing decisions.