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Procter & gamble became the international Olympic committee (ioc) TOP sponsors

News from p&g's official website, procter & gamble ( P& G) With the international Olympic committee (ioc), IOC) Month signed an agreement in London, the two will be from London during the next five games for the games of the Olympics to build a global partnership. This marked the procter & gamble to become Olympic global partners, 上) Plan the first companies, is also the only cosmetic companies. They will provide years ago the Olympic events with the specified 'personal care and daily necessities. The partnership is based on procter & gamble for years vancouver winter Olympics successful sponsorship on the basis of the United States team. The sponsor has obtained the good effect, such as public liking for procter & gamble, the expansion of market share and nearly $one hundred million of sales growth. P&g will through partnership with the international Olympic committee (ioc), to better achieve its purpose of growth strategy, help beautify the world athletes, mother and her family's life. P&g brands will sponsor the athletes and the national team. From the company level, p&g will promote its during the years of vancouver, continue to support the family members of the Olympic athletes, and globally expanding 'loving mother' action.

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