L 'oreal is sunscreen to reply the sunburn
A consumer reaction, bought a l 'oreal brand of men's sunscreen, claims to be all-weather sunscreen, but two hours working outdoors, daub sunscreen arm was severe sunburn. Reporters after intervention, the survey found the same product of l 'oreal different counters, give a different explanation. About there is prevented bask in length of the product three counters three claims, have said that two hours, seven hours and said all-weather sunscreen. When reporter relates to l 'oreal requires an explanation, but l 'oreal hesitated to give a formal reply. Now after a week, l 'oreal has finally responded. L 'oreal marcom a female staff member to explain why l 'oreal can not the first time after the incident to the public to make the replacement. She said the company know why after the event is first consult experts will appear this kind of circumstance, it is to give consumers the most professional and scientific reply. Because of this delayed response time, l 'oreal apologize for it. As to why the product on the nominal can prevent bask in seven hours but in two hours loss is prevented bask in effect the cause of consumer sunburn, l 'oreal. Sunscreen products form a protective film on the surface of the skin, this component will be because of the sweat and wipe the action was destroyed. So if you sweat a lot of outdoor work, need timely repeated daub sunscreen, to make up for protective film was to wipe off. Uncertain sunscreen sunscreen time l 'oreal, points out that due to different light intensity, prevent bask in time is also different, such as light intensity, the largest at noon sunscreen effect of duration is more broken than at other times. Marcom will guide in various counters, a spokesman for the clutter of product introduction and explanation to make an apology, said the company in the internal training lacking in employee expression is not clear. In the future will further strengthen internal employee training, give consumers more professional guidance and advice. Edit: small xing: anhui
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
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The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
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Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
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In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
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