Green cosmetics has become a global trend
Our world is undergoing unprecedented changes, the application of computer and Internet to promote the globalization of the concept of communication, exchange, technology updates and the development of international trade. Market competition is more and more fierce, demand more and more complex. In the development of the international cosmetics, fashion has always been important features of cosmetics. Many flash brands, such as chanel, dior, lancome, etc. , we will see one associated with the stars, idol, fashion. So, is no ordinary brand development opportunities? Perhaps the answer is, in the past, but not in the future. The value of the products are made up of product effect and brand image. With the change of The Times, natural, organic, and green is becoming an important trend of the cosmetics trend. The development of cosmetics is a mirror of social change. Cosmetics brand image setting up, must be consistent with the spirit of the time. What is the spirit of the age now? Is green and environmental protection. Global warming is becoming a serious social problem facing every country. Under the spirit of the age, the development which are characterized by energy-saving, environmental protection green cosmetics will become the world trend. Set up the green environmental protection brand image will bring more market opportunities for your product, the product value will grow. That green products have a specific standards? In Europe, Carbon Footprint, Carbon footprints) Has appeared in a lot of product packaging. 碳足迹( Carbon footprints) Will standardize the market for green products greatly, and promote the development of green products. All the enterprises to be well prepared for the upcoming change, seize the opportunity, develop themselves. Cosmetics company from raw materials, product manufacturing, storage and transportation of choose and buy considering various aspects, such as energy saving plan, product market strategies, enhance the competitiveness of product market.
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
It is the nature of every woman to love beauty.
The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
Cosmetic packaging is also gradually out of a more diversified style
Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!
Cosmetic packaging is a subdivision field that has grown rapidly in recent yea
Cosmetics are commodities that every woman uses.
Simplified packaging design style is a design direction recognized by young people and modern culture.
Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.
In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?
In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.
This common small open can logo means the shelf life after opening.
Research and Markets released the 2020 Packaging Innovation Trends Report-focusing on the latest trends in packaging innovation and the shift to more sustainable options.
Analysts said: 'Sustainability has become an important factor in today's consumers' purchasing decisions.