Falling profits, cosmetic giant a variety of means to deal with difficulties

Due to a variety of reasons, the global economic slowdown, many enterprises are profit decline, cosmetic companies is not exceptional also, in response to the unfavorable situation, chemical giants have begun to take action, through a variety of ways to slow the decline in profits. Slowing global growth there are many reasons, such as the U. S. economic recovery things slow, the eurozone economy downside risk, etc. , for the chemical enterprise directly facing the problem is the rising raw material costs, operating costs, transportation costs rise, etc. In response to the situation of profit decline, the world's largest chemical companies take measures to procter & gamble began large-scale layoffs, for example, although the company said it belongs to the normal job cuts, but the personage inside course of study thinks that is the result of downward pressure on profits. It is understood that p&g advertising budget increased year by year, the advertising budget is now up to $advertising spending growth. %, while sales rose only. %, procter & gamble company encourages employees to retire early last year, it is also considered a form of disguised layoffs. Procter & gamble, not only elegant shi landai group, beiersdorf group, such as unilever, multinational chemical giant profits appear different degree of decline, in order to get rid of the trouble, improve profit companies are seeking their own way to deal with, for example, improve work efficiency, reduce costs and lower earnings expectations, layoffs, price, etc. , through the train of thought transformation or will win more opportunities. Editor: Zheng Hui WWW. hzpzs。 Net editor: Zheng Hui