Cosmetics packaging production cover promotion running adopted by more and more manufacturers

The Coca-Cola company in every summer will do consumer promotions, high-five praised by consumers, has how many planning! Site classic activities scenes, still let people put up!

original Coca-Cola for 'cosmetics packaging production cap prize 'is basically a denial. To the world the first brand company, The Coca-Cola company, consumer promotions if using in the cosmetics packaging production prizes from Gary, anyhow think brand appeal is not strong, brands do not good, need to go short; Brand 'pull 'no longer decisive, and need to use some immediately visible benefits to attract consumers to buy. It can cause people to understand that the Coca-Cola brand is more and more difficult, need to use other additions to make up for, additional promotional material, never appeal to consumers. Although cosmetics packaging production cover immediate rewards promotion effect, has greatly promote effect to sales, but many planning circles will think that the brand image is vile, this way of promotion can let a person feel the 'pediatrics,' side door way, not for brand promotion vocation. Coca-Cola company knows this, so qoo juice beverage listed in 2002 by the 'orange', 'fresh daily C 'strong extrusion, the two rivals' another cosmetics packaging production of cosmetics packaging production cover contests in full swing, the Coca-Cola company remains untouched, indifferent, not attracted by this kind of promotion way. And in the end, through the role of marketing way and many successful brand operations, sales, operations, found the new products listed products are unknown, and to cope with already operating at the same time the solution to the success of a few large competitors has achieved very good result, proudly standing in the fruit juice market is the most important position. 'Prize 'cosmetics packaging production cover again after originally produced in popular in the domestic beer industry. Beer can immediately get consumer manufacturers real cash reward, and can satisfy the people's gambling mentality. Not only are all the rage, and intensified. This is like opium, strong to attract consumers, constantly tempted consumers, although has certain effect on short-term sales, but also in consumer heart planted root - Don't buy the evil root no prize. The evil root, for the promotion of the brand is quite bad, this is also the Coca-Cola company has always insisted that don't use this recruit. The Coca-Cola company sales in 2004 golden season launch cosmetics packaging production promotion running, after years of market application, proved that the cosmetics packaging production cover prize promotion is effective, more and more manufacturers begin to join cosmetics packaging production cover promotion running

reproduced indicate: the packaging of cosmetics packaging production network