Cosmetics industry under the change of cosmetic bottle packaging

As the growing domestic cosmetics market scale, the current in the domestic cosmetics industry increasingly fierce competition, in which the cosmetic products become more subdivided market environment, service improvement. Cosmetics bottle packaging industry is becoming more and more important in the new pattern of the cosmetics, is becoming more and more need to start changing. First, cosmetics which unceasingly subdivision in order to meet the needs of different consumers and different body parts. With the increasing of cosmetics category, cosmetics bottle packaging need to get rid of the past a lot of patterns, need according to the division of market one by one. Such as male cosmetics bottles, women and children cosmetics bottles them both in appearance and function will have different, the difference between a need for these people to respectively for development, to achieve the purpose of the division of product and meet the demand of consumers. This is we need to focus on cosmetics bottles of enterprise future. Secondly, the cosmetics enterprises since the competition has started from a single product development to the late service, follow-up consumption is becoming more and more important for cosmetics. In the process, consumer experience will be cosmetics enterprise facing the more and more important position. So, cosmetic bottle packing also has become a very important piece of consumer experience, cosmetics bottles of good attention, but also puts forward higher requirements on cosmetics bottles of enterprise.