Cosmetics bottle is a developing trend of differentiation
Cosmetics bottle is a developing trend of differentiation, complex cosmetic market is becoming mature, but all cosmetics bottles on the market today can meet the needs of all consumers? The answer is. Future cosmetic market increasingly differentiation, should meet the divided region, the market demand of the crowd. For cosmetic bottle market segment divided area, more table at the moment cosmetic differences follow place of habits and degree of economic growth to product segmentation. Table at the moment of cosmetics bottles, cosmetics bottles, Lord if capital resolution and in design, material quality shall not be touched and break the differences of religious worship custom habits, etc. For differences of the crowd, cosmetic is preliminary already gradually subdivision, men cosmetic, girls cosmetic use cosmetic, children's cosmetic and old man. Differences of market demand and consumption characteristics of consumer groups have differences. Cosmetics bottles should be obeyed in packaging for designing the targeted market segment. Men more than cosmetic bottle flash masculine, commonality, dominating the convenience. Girl cosmetic bottle came out more warmth, romantic, the characteristics of various colors. Children's cosmetic bottle to blink more elements and children's psychological needs. For the old man use cosmetics bottles should be on the table at the moment the humanized design and dominating convenience. We once said, cosmetic bottle of product is a cosmetic enterprise pursues a 'tool'. In cosmetic market segmentation, design the appropriate individual differences approximation cosmetic market demand of cosmetic bottles, a flash on the market pursues an enterprise capability.
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
It is the nature of every woman to love beauty.
The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
Cosmetic packaging is also gradually out of a more diversified style
Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!
Cosmetic packaging is a subdivision field that has grown rapidly in recent yea
Cosmetics are commodities that every woman uses.
Simplified packaging design style is a design direction recognized by young people and modern culture.
Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.
In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?
In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.
This common small open can logo means the shelf life after opening.
Research and Markets released the 2020 Packaging Innovation Trends Report-focusing on the latest trends in packaging innovation and the shift to more sustainable options.
Analysts said: 'Sustainability has become an important factor in today's consumers' purchasing decisions.