Chemical enterprise research and development of new products, in order to digest the cost pressure

In cosmetic market in March across the price increases, price increases to % - %, this month, this is the time to depreciate sales promotion, has ushered in the cosmetic industry further rises in costs, the price increases are still more than %. According to concerning through leakage, the reason of rising twice are the same, the original since of the raw materials prices and labor costs increase, make daily chemical production directly about the rising cost of %. Supplies of raw material is refined from the oil used in, as the growth of the price of oil is increasing, relative prices last year rose by %, it increases the cost of production has increased the transportation cost. Plus cosmetic market is very competitive, price is to ensure that companies are not shrinking profits of a method, in the tide of daily chemical industry rise in price, if you don't rise in price would reduce profitability, some even considered by consumers on cosmetics to move hands and feet. Joint set such as cosmetic giant announced a rise in price, the price of domestic many small followed. In the last price, National Development and Reform Commission (NDRC) find chemical company for interview. Cosmetic companies just said a moratorium on the rise in price, but did not solve the fundamental problem. Cosmetic enterprises can reduce production cost, through innovation or develop new products to digest the cost prices. In the coty tjoy after seven years, and has five domestic cosmetic companies are foreign acquisitions. This profile reflects the problems in daily chemical enterprises in the development. First, daily chemical industry brand effect is very important, can easily win the market, price is some higher than similar products is often slightly, can earn a greater profit space. Second, the problems of enterprise operation mode, a lot of cosmetic companies to increase the sales revenue, spend a lot of money please do big star endorsements, to the famous television advertising. Product quality is enterprise's life, we should put the core technology research and development. The launch of the new products constantly, the tree a true national brand. www。 hzpzs。 Net small make up sun meimei finishing publishing editor: note: henan