Care products packaging requirements
Produce a on the shelf to highly competitive product is difficult, and encourage people to buy it is more difficult. This is cosmetic packaging bottle cut and play a role. Today's consumers are very smart, they will need to purchase products in advance for relevant research, they also know their budget, they enter the shop to choose the suitable for their own personal care products. Infectious but once in a shop, buy atmosphere, in the face of a lot of similar products on the shelves, they may choose to seems to be the visual, sometimes is strategic products suitable for his needs. Even the packaging industry veteran who will not react to this so-called 'mood' shopping with immune ability. Packers to use a variety of economic material, the development of new packaging concept and in that case, consumers around the world through their eyes, shopping, they are not on the basis of its name, but to seek for their sense of color and shape. A report on a survey of various factor in the purchase decision, found that not all decision factors depends on the actual effect of the product. Therefore, in order to develop effective packaging, packaging professionals must adopt the perspective of consumer issues. In other words, when packing experts for his client's product development, must look like an ordinary man products. Behind the surface
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
It is the nature of every woman to love beauty.
The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
Cosmetic packaging is also gradually out of a more diversified style
Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!
Cosmetic packaging is a subdivision field that has grown rapidly in recent yea
Cosmetics are commodities that every woman uses.
Simplified packaging design style is a design direction recognized by young people and modern culture.
Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.
In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?
In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.
This common small open can logo means the shelf life after opening.
Research and Markets released the 2020 Packaging Innovation Trends Report-focusing on the latest trends in packaging innovation and the shift to more sustainable options.
Analysts said: 'Sustainability has become an important factor in today's consumers' purchasing decisions.