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Brand packaging how to have a sales force?

Brand packaging how to have a sales force? Brand packaging how to have a sales force?

every moment is an excellent brand packaging has a soul, and the packaging is its coat, the dress decent goods like a elves, stunningly attractive to consumers. A good packaging on what means to conquer its target consumers? China packaging web editors believe, there are five key:

one of the key points: the identity of the target consumers' embedded 'into the packaging.

the motivation of consumers to purchase products is often decided by their identity or image, when the goods can reflect their image or identity, consumers will generate impulse buy, goods are more likely to complete 'breathtaking jump. Ve series products, for example, 'happy growing full of tong qu the exterior of the corresponding is smart and lively children, beauty of beautiful huan' which is to give the desire for beautiful women, nifty 'qing mouth lozenges corresponding is a young dynamic city girl, and the kindness' turtle pellets is universal son ( The younger generation) As long as the feeling counterpoint, consumers will pay.

the key # 2: reflect the interests of the consumers care about most.

needs to be soft noodles and instant noodles delicious seasoning perfectly, cause appetite; Health food gift pack specifications to the atmosphere, printing fine, otherwise it couldn't reflect the giver's generous, won't make a gift and recipients face light; Traveling with toothpaste to small some, or travel bag is bad.

key point # 3: make products on the shelves' jump '.

terminal sales staff is often said to make their products in the similar products' jump ', it expressed the sales staff is eager to product the first attention by consumers. Consumer attention to a product in general is actually not state to mean to state that if consumers can be the first in a lot of products to be noticed, and generate goodwill, consumers to buy the opportunity will be much bigger. Packaging must conform to the properties of the products, of course, always put a big machine packaging can't be very cartoon sensibility, otherwise it will cause others to the product performance and reliable. Four:

the key point of the design point of the impressive memory. The image to close your eyes can be imagined.

the key point of five: to the products' drawing an honest face.

to reassure consumers, trust products, for a good product packaging can often play a silent sound effect. One strategy is to allow consumers to see 'through', using transparent packaging material to let consumers to see the product inside, comfortable consumption; There is a kind of strategy is specified on the packaging or authoritative research institutions, government agencies, or particularly recommended health institutions, shall be borne by the XXX insurance company quality insurance, can be widely used in the field of medicine and health products; Consumption of fast moving consumer goods tend to indicate the production date, shelf life, etc. , of course, bar code, the unified national retail price, etc. , enhance consumer buying confidence, clinch a deal quickly. Conversion table packaging printing knowledge

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