Bottle packaging design should keep pace with The Times1

Currently, liquor market downturn, liquor sales and recorded falling prices, wine while keep growing, but growth has been a few years ago to form the great divide. For beverage dealers and beverage packaging enterprises, the current in a difficult time, also, our bottle enterprises are also facing challenges.

for the current market situation, we believe that the bottle companies in the adjustment of the market, well completes the internal strength, actively yet prudently proceed with the innovation of the enterprise product packaging is very important.

on the other hand, the current mainstay of liquor market consumption gradually into the 80, 90, at this age. In this age group people pursuit of individual character, more freedom. We also want to break through the original bottle packaging design inherent form, in terms of bottle bottle shape appearance and capacity need to be breakthrough. Traditional wine bottle of 750 ml, for example, we can think into 200 - small capacity Direction of 300 ml small capacity wine bottle design, to meet personalized needs.

on the other hand, the wine bottle enterprises should keep pace with The Times. Into the most popular elements, such as some bottles and so on new form of concept is introduced into the bottle, and the qr code into the bottle label, for example, extend the wine bottle information, and so on.