20 PPT understand Tmall beauty makeup the latest trend of the most popular category was it
Tmall beauty makeup consumption keywords: younger, step increase, to try new brand and new products rapidly. Afternoon, February 2nd CBNData held a 'beauty salons makeup brand big data,' Tmall beauty makeup big air operations experts YanZhu live PPT: share the first financial data business school, data growth, and pen price growth is an important driving force of beauty makeup market continues to grow, the loyalty of old guest performance is stable, the new guest poured in, category of new customer is the growth point, is Tmall beauty makeup main consumer crowd, the after sales growth is ranked first, / like to buy? IP cooperation more willing to buy, buy tao brand quantity change, consumers are willing to choose a new brand, purchase category number increase, consumers increasingly subdivided, men's cosmetics, beauty equipment such as high speed growth, cleansing instrument of demand growth significantly, the classification of the drugstore, drugstore growth situation and contractive pore growth potential is tremendous, drugstore focused on basic nursing, male yan economy, male consumers in the United States makeup potential release, male sex skin also love makeup, and continued to lead the Chinese young man dimension, pay attention to high-end line is growing rapidly, and the male consumer goods after the plot thick, beauty makeup consumption summary: younger, step increase, to try new brands, new products rapidly editor: huang rui
The rise of the beauty economy has caused cosmetic brands to pay more and more attention to appearance packaging.
●Design team: cosmetics packaging design
●Project background: With the improvement of living standards, cosmetics, a fashionable consumer product, has gradually become the mainstream product in people's lives.
It is the nature of every woman to love beauty.
The cosmetics market has gradually improved in recent years
Now cosmetics are no longer exclusively for women
Cosmetic packaging is also gradually out of a more diversified style
Want to know the latest cosmetic packaging design trends?
You'll understand after reading this article!
The most potential petty bourgeoisie brand-simple style makes me feel relaxed and happy!
Cosmetic packaging is a subdivision field that has grown rapidly in recent yea
Cosmetics are commodities that every woman uses.
Simplified packaging design style is a design direction recognized by young people and modern culture.
Consumer trends are the driving force of packaging innovation, and big data analysis is to combine trend insights with packaging innovation.
In order to attract consumers, in recent years, businesses have put more and more effort on cosmetic packaging, and various novel and exquisite packaging have emerged one after another.
In addition to the production date, manufacturer, etc., what are the secrets of the neglected graphic symbols, words, and numbers on the outer packaging of cosmetics?
In addition to the most common barcodes, there are some unobtrusive small icons on cosmetic packaging that also represent very important information.
This common small open can logo means the shelf life after opening.
Research and Markets released the 2020 Packaging Innovation Trends Report-focusing on the latest trends in packaging innovation and the shift to more sustainable options.
Analysts said: 'Sustainability has become an important factor in today's consumers' purchasing decisions.