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all types of cosmetic bottle
The new wholesale 2018 bottle
by：Lisson
2020-06-22
The image of the product -
—
Image support and often determine the audience of a product.
Product image and packaging can help to target specific markets, of course, a specific group of people (
Women, the upper classes, related to age, etc. )
Weatherchem focus group said, cosmetic packaging and function obviously helps to improve people's perception of product image and quality, as well as the target market for the popularity of this product.
Now women are increasingly involved in work, make money and shopping, so they has significant influence on the modern product packaging.
A series of survey, the packaging color, shape, and product image, text will affect the be fond of of women's cosmetics bottles.
In addition, the women of different ages have different requirements for product packaging.
The Numbers and conclusions on the Chinese market also has reference significance.
With the increase of the degree of education, the increase of the earning power of today's women's purchasing power is undoubtedly a rising trend, and this trend has been for some time, and it is no longer a secret.
For example, in the United States in recent years, a bachelor's degree (
57.
2%)
And a master's degree (
58.
9%)
More women than men (
Data sources: the center for education statistics)
。
And the median income of women, at least in comparison, and men do is rising fast.
In the past 30 years, the men's median income increased by only 0.
6% while women strikingly increased by 63% (
Data sources: February 2005 businessweek)
Due to the income growth of the state, for women in the buying decision it is not surprising that the influence on the rise.
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