Packaging enterprises growth depends on the cosmetics and skin care products?
by:Lisson
2020-11-18
Although the cosmetic product market in recent years, rising, but growth is largely dependent on cosmetics, skin care products, part of the cosmetics and skincare packaging needs of clients appear even growth of around 40%, but this shampoo and body wash enterprise basic impossible.
research data shows, according to a leading consultancy in cosmetics packaging market is at present in China, with 8% of the growth is fast forward, there are even agency predicted that this kind of growth will keep until 2014, and after the growth momentum is also very positive. Accordingly, originally because of the cost advantage of Chinese market and the investment of many multinational suppliers began to adjust export business orientation, to pay attention to the home market. However, large enterprises and small and medium-sized enterprises for the experience of the speed is not the same.
a trend of rising Chinese cosmetics market, the corresponding packaging requirements are also increasing, but eventually embodies different companies in different scale, which mainly comes from large company has very large base of the original, it's hard to achieve high growth, but there's little doubt that the overall market is also growing.
for shampoo and body wash products in recent years the importance of investment in and fell, this is mainly due to this kind of product technology content is low, low value-added, profit margins and lower accordingly. Move to higher technical requirements of cosmetics, skin care products is the inevitable trend of development.
in fact from the global market, the packaging company is only in the Chinese market for shampoo, shower gel, packaging, because the threshold of entering the field is relatively low, move to higher technical requirements of cosmetics and skin care more in line with the company's positioning in the high-end market. '
in addition, although the cosmetic product market in recent years, rising, but growth is largely dependent on cosmetics, skin care products, part of the cosmetics and skincare packaging needs of clients appear even growth of around 40%, and that in the shampoo and bath dew enterprise is more difficult to achieve.
research data shows, according to a leading consultancy in cosmetics packaging market is at present in China, with 8% of the growth is fast forward, there are even agency predicted that this kind of growth will keep until 2014, and after the growth momentum is also very positive. Accordingly, originally because of the cost advantage of Chinese market and the investment of many multinational suppliers began to adjust export business orientation, to pay attention to the home market. However, large enterprises and small and medium-sized enterprises for the experience of the speed is not the same.
a trend of rising Chinese cosmetics market, the corresponding packaging requirements are also increasing, but eventually embodies different companies in different scale, which mainly comes from large company has very large base of the original, it's hard to achieve high growth, but there's little doubt that the overall market is also growing.
for shampoo and body wash products in recent years the importance of investment in and fell, this is mainly due to this kind of product technology content is low, low value-added, profit margins and lower accordingly. Move to higher technical requirements of cosmetics, skin care products is the inevitable trend of development.
in fact from the global market, the packaging company is only in the Chinese market for shampoo, shower gel, packaging, because the threshold of entering the field is relatively low, move to higher technical requirements of cosmetics and skin care more in line with the company's positioning in the high-end market. '
in addition, although the cosmetic product market in recent years, rising, but growth is largely dependent on cosmetics, skin care products, part of the cosmetics and skincare packaging needs of clients appear even growth of around 40%, and that in the shampoo and bath dew enterprise is more difficult to achieve.
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