Eco-friendly fashion-cosmetic packaging

by:Lisson     2021-03-24

Just if cosmetics are a kind of fashionable consumer goods, then packaging is the main carrier of conveying fashionable elements. Nowadays, when the wave of environmental protection is sweeping, more and more people are beginning to realize that fashion is no longer an exaggerated and extravagant gold sales game. Really stylish fashion should be the best interpretation of the concept of green environmental protection. . Therefore, 'the more environmentally friendly, the more fashionable' has gradually become popular in the cosmetics field. Many packaging and printing companies take this as an opportunity to actively explore the environmental protection and fashion roads of cosmetic packaging through the innovation of appearance design and the application of environmentally friendly materials and processes. .

The green future of cosmetic packaging bottles

In the market, for a piece of cosmetics, consumers are most concerned about the brand → outer packaging → the product in it; however, cosmetic packaging bottles have condensed a lot of effort from the producers, and even the proportion of the product price is not low. Taking 2015 as an example, the market size of China's cosmetics packaging industry was approximately RMB 25.7 billion. In the first quarter of 2016, the market size of China's cosmetics packaging industry reached RMB 6.7 billion, with operating income of RMB 5.46 billion and total profit of RMB 330 million. According to the forecast of the British Business Information Consulting Service Company: in 2016, the size of the international cosmetics packaging market is expected to reach 32.4 billion US dollars.

Traditional cosmetic packaging is mainly paper, plastic, glass, metal, etc. With the continuous penetration of the concept of green and environmental protection, cosmetic packaging bottles have also begun to take the 'green wind'. Various innovative environmentally friendly materials have been continuously applied to this industry.

PETG
A transparent, non-crystalline copolyester with glass-like transparency, gloss, chemical resistance, impact resistance, and recyclability. It has been used in perfume bottles, cosmetic bottles, lipstick tubes, cosmetic boxes, etc.

Bamboo Plastic
Use bamboo fiber and bamboo powder as raw materials, instead of logs, EPE foam, etc. as cushioning and packaging materials. It can reduce the use of wood pulp and reduce the damage to forest trees; and the bamboo growth process is fast, and the processing process is more water-saving.

sugarcane
Use sugarcane as a raw material to replace the same wood pulp and reduce the use of wood. At the same time, the product can also have the color of natural sugarcane, giving people a more environmentally friendly feel.

Although new environmentally friendly materials are emerging in endlessly, and green cosmetics packaging bottles have gradually become the mainstream, some companies have over-packaged. This result will not only increase the cost of the product and the purchase burden of consumers, but also cause a serious waste of resources. Even if environmentally friendly materials are used, they cannot make up for their lack of greenness.

Therefore, the green future of cosmetics packaging not only requires green materials, but also requires companies to have green concepts, so as to promote the transformation of the entire cosmetics industry chain to a greener direction.
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